BBM Users Potential for Advertising Market
Jum'at, 19 Februari 2016 - 20:28 WIB
BBM Users Potential for Advertising Market
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JAKARTA - Recognized as known for securing and most popular messaging application in Indonesia and provides multiple advertising space services, Adways Indonesia decide to join with Blackberry Messenger (BBM) for providing BBM advertising to clients around the world.
"This is our first join with Adways in BBM advertising," said Matthew Talbot, Senior Vice President BBM to Sindonews at Digital Ways Gathering (DWG) 2016 Adways Indonesia in Jakarta, recently.
BBM see instant messaging services in Indonesia is still huge. The users grow 1-1.5 million in a month.
In other words, Indonesia is one of key market for BBM. And huge market too for advertising.
"Last year, BBM active users in Indonesia reaches 59 million people in a month, both Android, iOS and Windows Phone the platform. BBM is a social media with the most viewers. More than Facebook, Twitter, and Instagram," said Matthew.
Through this partenership, Adways will provide an efficient way to peddle advertising services via BBM. Expected, mobile game companies have become customers too.
"Adways will contribute to the expansion of the industrial market application developers and provides application service quality and innovative mobile marketing around the world," said Ary Hermansyah, Country Marketing Manager Adways Indonesia.
With the BBM services advertising, in addition to the message being delivered, there is also the sponsor identification. Because the ads instead of just showing a message about the greatness of the products offered, but also at the same time convey the message that consumers are aware of the company that manufactures the products offered.
"This is our first join with Adways in BBM advertising," said Matthew Talbot, Senior Vice President BBM to Sindonews at Digital Ways Gathering (DWG) 2016 Adways Indonesia in Jakarta, recently.
BBM see instant messaging services in Indonesia is still huge. The users grow 1-1.5 million in a month.
In other words, Indonesia is one of key market for BBM. And huge market too for advertising.
"Last year, BBM active users in Indonesia reaches 59 million people in a month, both Android, iOS and Windows Phone the platform. BBM is a social media with the most viewers. More than Facebook, Twitter, and Instagram," said Matthew.
Through this partenership, Adways will provide an efficient way to peddle advertising services via BBM. Expected, mobile game companies have become customers too.
"Adways will contribute to the expansion of the industrial market application developers and provides application service quality and innovative mobile marketing around the world," said Ary Hermansyah, Country Marketing Manager Adways Indonesia.
With the BBM services advertising, in addition to the message being delivered, there is also the sponsor identification. Because the ads instead of just showing a message about the greatness of the products offered, but also at the same time convey the message that consumers are aware of the company that manufactures the products offered.
(rnz)
